Stefan Tuschl komma GmbH

New publication: AI in marketing

Our Managing Director Prof. Dr. Stefan Tuschl has co-published an article on AI in marketing in PraxisWissen Marketing.

Simone Täubert

Simone Täubert joins komma’s team

We are pleased to welcome Simone Täubert as a new addition to our Research Consulting team at komma Research and Consulting.

On behalf of the ADAC, komma is conducting a survey on the awareness and evaluation of the on-call medical service

How many people in Germany know the nationwide emergency medical service number? How satisfied are callers of 116 117? And what are the concerns of those surveyed?

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Webinar: How to validate customer journeys and identify key touchpoints

This webinar is aimed at business market researchers, customer experience managers, and marketing experts who want to learn more about the success factors and pitfalls in managing the customer journey, touchpoints, and customer experience.

Johannes Sörnsen

Johannes Sörnsen strengthens the komma team

The komma research and consulting company continues to grow. Johannes Sörnsen is the new project manager specializing in advertising and brand research.

komma customer journey

Der komma Customer Journey Ansatz

Der komma Customer Journey Ansatz verknüpft klassische Befragung mit digitalen Verhaltensdaten. Dadurch wird die Customer Journey erst richtig aussagekräftig, da sie das beste beider Welten zusammenführt.

Signets marktforschung.de 2024

komma Achieves Top Ranking in Image Survey

In the image survey conducted by the German internet portal marktforschung.de komma achieved a top ranking in 4 out of 7 evaluatiaon criteria: consulting competence, quality, service orientation and transparency.

Cockpit Rundumblick

Data-driven Brand Management – the komma Brand Cockpit

In our digital age we produce two quintillion bytes of data every day. The big challenge is to distill these data and make them usable and actionable for Marketing and Management.

MafoDE Screenshot

Interview about Career in Market Research

Our managing director Stefan Braun spoke with www.marktforschung.de about career and the future of market research.